Export-Import Manager
"Discovering Worldwide Business Opportunities"



The Export-Import Management System Online

(EIMSO)©

What is it?

The EIMSO is a MANAGEMENT PLANNING TOOL DESIGNED TO HELP YOU DEVELOP YOUR EXPORT-IMPORT STRATEGIES AND OPERATIONS Online.

The EIMSO will enable you to systematically conduct a company situation analysis, identify and select best markets, determine your company's readiness to export, develop your export-import strategies and prepare all the necessary documents Online.

The EIMSO

The EIMSO consist of three phases:

  1. Company Situation & (SWOT) Analysis
    The situation analysis (Phase 1) will enable you to determine the company's current position, readiness to export-import your products/services and perform a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats).



  2. Global Market Research
    The purpose of global market search (Phases 2) is to identify countries with the greatest market potential, select best country for export and identify leads and contacts



  3. Export-Import Strategy
    The purpose of Phase 3 is to develop the export-import strategy, determine export-import regulations, best shipping methods and forms of payment, and prepare all necessary documentation Online.



    Executive Summary

    Based on Phase 1-3 analysis and evaluation, you will prepare an Executive Summary consisting of:
    1. The purpose of your project
    2. Your research approach
    3. Your key findings
    4. Your conclusions and recommendations

BACKGROUND

The EIMSO is based on the Global Marketing Management System (GMMS) book previously published by Pearson Education, Inc (1998) and two other Online software programs developed by JAI, Inc. (www.janavaras.com): www.gmmso.com, (2000) and www.globalmarketpotential.com (GMPSO), (2002). It is the culmination of the author's 30 years experience in international business/trade research, teaching and training and personal involvement in business, including exporting and importing. The author would like to express his sincere gratitude to a good number of individuals, too many to mention by name, who have contributed to the development of the software programs including: International business/trade practitioners, business consultants, faculty and students. They were all driven by the desire to make a contribution toward bridging the gap between international business/trade theory and practice by integrating technologies in the management decision making process. Thank you!


Why Use the EIMSO?

The EIMSO is:

  • User friendly (need basic computer skills only; detailed instructions are provided to guide you in completing the process)
  • Interactive and integrative (you can do it independently or as a member of a team).
  • Cognitive and experiential (hands-on)
  • Resourceful and innovative (up-to-date web sites and targeted resources are included for each phase)
  • Multidimensional (it can be used for global, regional and individual country markets)

    What Are the Benefits?

    The EIMSO provides the tools needed to:

  • Expedite the export-import planning process in a timely and cost-effective matter.
  • Continuously update key information on your export-import operations.
  • Complete the export-import documents online.
  • Develop and update country market profiles for your company's products and services.
  • Monitor your international activities and those of your competitors.
  • Develop and modify plans and much more, ALL Online!

    The EIMSO has the most up-to-date resources and helps with organizing your information into a comprehensive report.

    This invaluable tool will help reduce the risks associated with global expansion, strengthen your competitive edge, and increase long-term sales and profitability in a dynamic global marketplace. Register today!


    Who Should Use the EIMSO?

    The EIMSO will be of assistance to the following:

  • Business faculty and students and those in related fields of study.
  • Non-exporting companies interested in export-import opportunities
  • International companies contemplating global expansion.
  • Trade specialist and consultants.
  • Any one who is interested in exporting-importing.

    Solutions to Key Questions

    The EIMSO will enable you to answers the following key questions:

  • What is the current position of my company and that of my competitors?
  • Is my company ready to export?
  • Are my products/services ready for export?
  • What are the high-potential-country markets?
  • Is there a market for my product/service abroad?
  • What market(s) should be entered first and why?
  • What is the best entry mode strategy and export channel?
  • What are the export-import regulations?
  • What are the necessary documents for export-import?
  • What is the best shipping and payment method?
  • What is the most effective export marketing program?
  • Is it going to be profitable to export/import?

    Click here to register


    About the Author

    Basil J. Janavaras

    Dr. Basil J. Janavaras (www.business.mnsu.edu/basilj) is a professor of International Business, author, researcher and consultant. He has lectured is the U.S. and abroad, including the former Soviet Union, Austria, Canada, Greece, Hungary, Poland, Taiwan and other Asian countries. He has assisted several public institutions and small and mid-sized companies with their efforts to internationalize. He is the author of the Global Marketing Management System book previously published by Pearson Education, Inc. In addition, he has developed two other software programs: www.gmmso.com and www.globalmarketpotential.com.

    Janavaras is Professor of International Business, Department of Marketing and International Business at Minnesota State University, Mankato, MN and an adjunct faculty at the University of St. Thomas, Master of International Management program, St. Paul, MN. In addition, he served as chairperson and Director of the International Business Institute at Minnesota State. He has also served as director of International Business Studies, Master of International Management (MIM) program, Graduate School of Business, University of St. Thomas (UST), St. Paul, MN, USA. He also taught courses as an adjunct faculty member for the UST Division of Business.

    He is the founder, president and CEO of Janavaras & Associates International, Inc. (JAI), a global management training and consulting firm (www.janavaras.com), and co-owner of Odyssey Gifts (www.odysseygifts.com), a family owned retail chain of better quality gifts and collectibles.

    He serves on the board of directors and is a member of several academic and professional business organizations, including the American Marketing Management Association, The Academy of International Business, the U.S. Dept. of Commerce Minnesota District Export Council, the Minnesota World Trade Association, the Minnesota International Center, St. Paul/Minneapolis Committee on Foreign Relations. He is listed in several editions of Who’s Who.


  • © 2006 Export-Import Management System Online